The modern world’s overload of information reinforces the importance of personalised communications. Variable data printing (VDP) is a technology that make personalised marketing possible and economically viable.

Customise your documents by recipient and impress your current and prospective customers

Earnings

  • Custom Marketing
  • Integration into print workflows
  • Integration with the layout application

 

 

Variable data printing (VDP) publication applications specially designed for print providers and reprographic services who want to offer personalised promotional communication services, whilst also seeking to diversify their activities by adopting direct marketing functionality.

The benefits of personalised communication tools enable simultaneous, direct communication for printing and emails in a single step.